Genuity is Disingenuous

The entertainment quotient of this page is pretty low, unless you are as miffed at the Genuity corporation as I am. The letter I received from their lawyers over my use of the phrase "Black Rocket" gave the impression that Genuity had a global strangle hold on the term. This is extremely misleading. According to the database at the U. S. Patent and Trademark Office, Genuity is second in line to a company called BLACK ROCKET CORPORATION . This company obtained a registered trademark ® on their mark a full year before Genuity even applied - which is likely why Genuity has been unable to obtain a ® and has to use a ™ by their mark.

This isn't to say that Genuity has no rights when it comes to protecting their marks - they do. But they aren't entitled to bully and intimidate the way they attempted to do in their letter of September 13, 2002. Jack-booted thugs.

As proof, below are the records from the USPTO database fo the Black Rocket trademarks. Other than highlights, the information is copied from the USPTO database verbatem. First is the registration of the Black Rocket Corporation. Highlighted in yellow is the entry indicating that their mark is registered ®.

Black Rocket Corporation Trademark Registration

Word Mark BLACK ROCKET
Goods and Services IC 035. US 100 101 102. G & S: advertising agency services, namely, providing advertising access to print, radio and television broadcasting, and placing advertisements for others via the purchasing of television and radio airtime. FIRST USE: 19960100. FIRST USE IN COMMERCE: 19960100
Mark Drawing Code (1) TYPED DRAWING
Serial Number 75628315
Filing Date January 26, 1999
Published for Opposition September 28, 1999
Registration Number 2302243
Registration Date December 21, 1999
Owner (REGISTRANT) Black Rocket CORPORATION CALIFORNIA 33 Pier South San Francisco CALIFORNIA 94111
Attorney of Record Michelle D. Kahn
Type of Mark SERVICE MARK
Register PRINCIPAL
Live/Dead Indicator LIVE

Next is the application for a registered mark by Genuity, Inc. Note that Genuity is listed as an applicant and not a registrant, and that there is no registration date or number (since they are not registered).

Genuity, Inc. Trademark Application

Word Mark BLACK ROCKET
Goods and Services IC 038. US 100 101 104. G & S: PROVIDING TELECOMMUNICATIONS SERVICES TO A GLOBAL COMPUTER NETWORK, NAMELY, PROVIDING ACCESS TO A SCALABLE NETWORK SERVICES PLATFORM; PROVIDING ACCESS TO A TIER 1 NETWORK; PROVIDING MULTIPLE-USER ACCESS TO A GLOBAL COMMUNICATION NETWORK. FIRST USE: 20000919. FIRST USE IN COMMERCE: 20000919 IC 042. US 100 101. G & S: PROVIDING MANAGED WEBSITE HOSTING SERVICES FOR OTHERS; PROVIDING MANAGED WEBSITE HOSTING SECURITY SERVICES FOR OTHERS; HOSTING OF SCALABLE NETWORK SERVICES PLATFORMS FOR OTHERS. FIRST USE: 20000919. FIRST USE IN COMMERCE: 20000919
Mark Drawing Code (1) TYPED DRAWING
Serial Number 76122806
Filing Date September 6, 2000
Filed ITU FILED AS ITU
Published for Opposition August 20, 2002
Owner (APPLICANT) Genuity Inc. CORPORATION DELAWARE 3 Van de Graaff Drive P.O. Box 3073 Burlington MASSACHUSETTS 01803
Attorney of Record Cynthia E. Johnson
Type of Mark SERVICE MARK
Register PRINCIPAL
Live/Dead Indicator LIVE

Click to go back to the laywer's letter and my response.

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